Please use this identifier to cite or link to this item: http://hdl.handle.net/10174/41349

Title: Back to Basics: How Technology May Relink Food Producers and Consumers - A Portuguese Outlook
Authors: Xara-Brasil, Duarte
Silveira, Paulo Duarte
Vacas-de-Carvalho, Leonor
Keywords: Sustainability
Marketing
Food retail
Food producers
e-toutchpoints
Issue Date: 2025
Publisher: IGI Global Scientific Publishing
Citation: Xara-Brasil, D., Silveira, P. D., & Vacas-de-Carvalho, L. (2025). Back to Basics: How Technology May Relink Food Producers and Consumers-A Portuguese Outlook. In Leveraging Technology for Organizational Adaptability (pp. 143-158). IGI Global Scientific Publishing.
Abstract: This paper explores the transformative role of technology in re-establishing connections between food producers and consumers, examining the current situation in Portugal. Using secondary data and desk research, the present study highlights that technology can bridge the gap by enhancing transparency, promoting local economies, and encouraging sustainable practices. By analyzing this landscape of food production, food retailing, consumption patterns, and technological advancements, the study highlights how digital tools can enhance transparency, foster local economies, and promote sustainable practices.
URI: https://www.igi-global.com/chapter/back-to-basics/372722
http://hdl.handle.net/10174/41349
Type: bookPart
Appears in Collections:CEFAGE - Publicações - Capítulos de Livros

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