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Browsing by Subject consumer behavior
Showing results 1 to 5 of 5
Issue Date | Title | Author(s) | May-2018 | Design, personality traits and consumer responses to brand logos | Machado, Joana César; Torres, Anna; Vacas de Carvalho, Leonor; Costa, Patrício |
Feb-2016 | Motivations to interact with brands on Facebook – Towards a typology of consumer–brand interactions | Azar, Salim L.; Machado, Joana César; Vacas-de-Carvalho, Leonor; Mendes, Ana |
2016 | Motivations to interact with brands on Facebook – Towards a typology of consumer–brand interactions | Azar, Salim L.; Machado, Joana César; Vacas-de-Carvalho, Leonor; Mendes, Ana |
2021 | onsumer Experiences and Values in Brazilian Northeast Shopping Centres | Lucas, Maria Raquel; Ayres, Simone; Santos, Nuno; Dionisio, Andreia |
May-2015 | Towards a typology of consumer–brand interactions on Facebook | Machado, Joana César; Azar, Salim L.; Vacas-de-Carvalho, Leonor; Mendes, Ana |
Showing results 1 to 5 of 5
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